MSR Backpacking Comfort
ROLE
Art Direction, Talent Styling, Product Styling, Storyboarding, Photo Selection, Modeling
PHOTOGRAPHY
James Barkman, Coen Film
PROJECT
This photoshoot showcases the versatility of the new Hubba Hubba LT tent, Switch Stove, Boost Sleeping Bag, and NeoLoft Pad — crafted for optimal comfort and ease of use during backcountry adventures.
Our campaign features a comprehensive 360-degree approach, encompassing film, digital content, social media, e-commerce, banners and retail displays.