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Fast & Light Backpacking

Photos from shoot with James Barkman; MSR, Therm-a-Rest, Platy, SealLine, and PackTowl brands.

MSR Backpacking Comfort

ROLE
Art Direction, Talent Styling, Product Styling, Storyboarding, Photo Selection, Modeling

PHOTOGRAPHY
James Barkman, Coen Film

PROJECT
This photoshoot showcases the versatility of the new Hubba Hubba LT tent, Switch Stove, Boost Sleeping Bag, and NeoLoft Pad — crafted for optimal comfort and ease of use during backcountry adventures.

Our campaign features a comprehensive 360-degree approach, encompassing film, digital content, social media, e-commerce, banners and retail displays.