Yasmin crushing the course in an All Bodies on Bike kit for the STB Gravel Race in Steam Boat Springs, CO. Photo by Evrgrnphoto.
ALL BODIES ON BIKES
ROLE
Logo Design
PROJECT
Logo created for Marley Blonsky and Kailey Kornhauser’s movement which encourages folks of all body types to ride. Their motto is:
All Bodies are Good Bodies.
All Bikes are Good Bikes.
All Rides should be Celebrated.
In a male dominated and elitist industry that rewards only one body type, All Bodies on Bikes is breaking down these barriers and proving that the majority of cyclists do not fit into the archaic idea of what cycling ‘should’ look like.
Marley and Kailey are actively working to change the cycling industry to include larger bodies for everything from clothing to bike frames to advertising.